Being able to run a business from home is something that many people are looking into these days. It’s perfect for parents that have young children, and also people that have other responsibilities outside of your usual nine to five. However, even though it’s your business you still need to stick to procedures so that you can get the custom that you need to make money. There are some small touches that you can add to your business that will instantly make you seem (and actually be) more professional. And let’s face it, that’s what you want when you’re buying a product or service from someone. Here’s how you can achieve this.
Have your website professionally designed
While building a website on your own might seem like the more frugal option, it certainly shows to your customers (unless of course, you’re a web designer!) Consider having your website professionally designed so that when potential clients visit your website they are greeted by a fully professional website. It’s also likely that if you run your business from home that it’s mainly internet based, so it’s definitely worth the investment.
There are many different layouts that you could go for, and the best thing to stick to is a layout that’s easy to navigate through for your visitors. Having a website too complicated will turn people off and send them looking elsewhere.
Hire some help
As your business grows you may find it hard to keep up with all of the smaller jobs that you have to do. Appointment making and keeping an eye on tasks that you have to complete is something that’s easily forgotten about. Consider hiring answering services that can help run your business with you. They will be the first point of contact for your customers and it will allow you to carry on with bigger and more important parts of your business.
Have advertisements made
Think about when you’ve seen adverts for businesses and companies around town or in the newspaper. It makes them seem more established and professional right? Again, it might seem like an expense that won’t help, but you will be surprised at how many more clients you obtain and also how much more recognition that your business gets. Worth the cash injection for your company!
Attend networking events
Another thing that you should consider is attending networking events that correspond to what you offer as a business. This will allow you to showcase what your business has got to offer, all while scoping out competitors and also picking up tricks and tips along the way. You may also find that a similar business to yours is willing to collaborate – meaning that you can both make profit from each other’s knowledge of your trade.
Apply these four small touches to your business and notice how quickly your business looks and feels more professional. Good luck with your business enterprise!
*This is a contributed post